Privacy Policy

Basher Marketing Agency ("Basher," "we," "us," or "our") is committed to protecting and respecting your privacy. This Privacy Policy explains how we collect, use, disclose, and safeguard your personal data when you visit our websites (basher.dev and basher.agency), use our Hub platform, or interact with our services. By accessing or using our services, you acknowledge that you have read, understood, and agree to be bound by this Privacy Policy.

1. Data We Collect

We collect personal data that you voluntarily provide to us and data that is automatically gathered when you interact with our services.

Personal Data You Provide

When you fill out forms on our website, apply as talent or as a client, or contact us through any channel, we may collect: your full name, email address, company or brand name, telephone number, Telegram handle and other social media handles, job title or role, brand URLs, campaign details and budget information, geographic markets of interest, and any additional information you choose to provide in free-text fields. If you are invited to our Hub platform, we also collect the credentials you create during registration.

Automatically Collected Data

When you visit our websites, we automatically collect certain technical information through cookies and similar technologies, including: your IP address, browser type and version, operating system, referring URL, pages visited, time and date of your visit, time spent on pages, and unique device identifiers. For more details about our use of cookies, please refer to our Cookie Policy.

2. How We Use Your Data

We use the personal data we collect for the following purposes: to process and evaluate talent and client applications; to respond to contact inquiries and provide customer support; to manage your account on the Hub platform; to deliver, operate, and improve our digital marketing, influencer marketing, and content creation services; to send you marketing communications about our services, industry insights, and promotional offers (only where you have consented or we have a legitimate interest to do so); to personalize your experience and present content tailored to your interests; to conduct analytics and research to improve our websites and services; to comply with our legal obligations and enforce our terms; and to protect the security and integrity of our platforms.

3. Legal Basis for Processing

We process your personal data on the following legal grounds under the General Data Protection Regulation (GDPR): Consent -- where you have given clear consent for us to process your personal data for a specific purpose, such as subscribing to marketing communications. Contractual Necessity -- where the processing is necessary for the performance of a contract with you, or to take steps at your request before entering into a contract, such as processing your talent or client application. Legitimate Interest -- where the processing is necessary for our legitimate business interests, such as improving our services, conducting analytics, and ensuring the security of our platforms, provided these interests are not overridden by your fundamental rights and freedoms. Legal Obligation -- where the processing is necessary for compliance with a legal obligation to which we are subject.

4. Data Retention

We retain your personal data only for as long as necessary to fulfil the purposes for which it was collected, including to satisfy any legal, accounting, or reporting requirements. Application data for talent and clients is retained for up to 24 months after the last interaction, unless you request earlier deletion. Contact form submissions are retained for up to 12 months. Hub platform account data is retained for the duration of your account and for up to 12 months after account closure. Marketing communication preferences and consent records are retained for as long as you remain subscribed, plus 12 months thereafter for compliance purposes. Automatically collected technical data and analytics are retained for up to 26 months. When your data is no longer required, it will be securely deleted or anonymized.

5. Your Rights Under GDPR

If you are located in the European Economic Area (EEA), the United Kingdom, or any other jurisdiction that grants similar data protection rights, you have the following rights regarding your personal data:

• Right of Access -- You have the right to request a copy of the personal data we hold about you and to receive information about how it is processed.
• Right to Rectification -- You have the right to request correction of any inaccurate or incomplete personal data we hold about you.
• Right to Erasure -- You have the right to request deletion of your personal data when it is no longer necessary for the purposes for which it was collected, or when you withdraw your consent.
• Right to Data Portability -- You have the right to receive your personal data in a structured, commonly used, and machine-readable format, and to transmit that data to another controller.
• Right to Restriction of Processing -- You have the right to request that we restrict the processing of your personal data under certain circumstances, such as when you contest the accuracy of the data.
• Right to Object -- You have the right to object to the processing of your personal data based on our legitimate interests or for direct marketing purposes.

6. How to Exercise Your Rights

To exercise any of the rights described above, please contact us at legal@basher.agency. We will respond to your request within 30 days. We may ask you to verify your identity before processing your request. If you believe that our processing of your personal data infringes data protection laws, you have the right to lodge a complaint with a supervisory authority in your jurisdiction.

7. Third-Party Services

We use a limited number of third-party services to operate and improve our platforms. These include hosting providers (Vercel for website hosting, Supabase for database services), analytics services (Google Analytics for website traffic analysis), and marketing tools (Meta Pixel for advertising performance measurement). These third-party services may process your data on our behalf under data processing agreements that ensure appropriate safeguards for your personal data. We do not sell your personal data to any third party.

8. International Data Transfers

As a globally operating agency, your personal data may be transferred to and processed in countries outside the European Economic Area (EEA). When we transfer your data internationally, we ensure that appropriate safeguards are in place, including Standard Contractual Clauses (SCCs) approved by the European Commission, adequacy decisions by the European Commission for certain countries, or your explicit consent where applicable. Our hosting and infrastructure providers maintain certifications and compliance frameworks to ensure data protection standards equivalent to those in the EEA.

9. Cookies

Our websites use cookies and similar tracking technologies to enhance your browsing experience, analyze site traffic, and personalize content. For comprehensive information about the cookies we use, their purposes, and how to manage them, please refer to our Cookie Policy.

10. Contact Information

If you have any questions, concerns, or requests regarding this Privacy Policy or our data processing practices, please contact us at: Basher Marketing Agency, Email: legal@basher.agency. For data protection inquiries specifically, please use the subject line "Data Protection Inquiry" in your email to ensure prompt routing to the appropriate team.

11. Updates to This Policy

We may update this Privacy Policy from time to time to reflect changes in our practices, technologies, legal requirements, or other factors. When we make material changes, we will notify you by posting the updated policy on our websites with a revised "Last updated" date. We encourage you to review this page periodically for the latest information on our privacy practices. Your continued use of our services after any changes to this Privacy Policy constitutes your acceptance of the updated terms.